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Services
Overview

Whether your existing website needs a fresh look or you are starting from scratch, I can help you develop an online communications strategy and web presence that is both beautiful and effective.


A sampling of the services I provide includes:

  • Formulation of an online communications strategy
  • Design of logos, websites and other material
  • Complete website implementation
  • Monitoring of web traffic and site effectiveness

Whether your end product is a one-page online newsletter or a complex multi-page website, the process is similar:


The Foundation - What are your online goals?

Regardless of your project's complexity, a clearly articulated business strategy and proper planning always lay the foundation for an effective digital presence.  All projects begin with a discussion of your goals:  what are you are trying to communicate and to whom?


Design with flair - How will you look online?

Depending on the scope of your project, deliverables here might include:

  • logo design and colour schemes
  • a mockup illustrating the site's look & feel
  • an organizational framework for the information being presented
  • layouts for newsletters, blogs or other material.

Website implementation.

Are you an entrepreneur needing to get on the web quickly with a standalone homepage or do you need a more complex, multi-function site?  Regardless, your site will be:

  • Implemented with XHTML, CSS and JQuery
  • Completely standards compliant, validated with W3C tools
  • Rigorously tested to ensure cross-browser support
  • Optimized for search engines

(Translation into English:  I use standard web languages to build a site that will run on anyone's computer and I design it from the get-go to make it easy for your audience to find you).


Monitoring - How do I know my online strategy is working?

After your site launch, I continue to help you monitor its success and hit your online targets. I can help with:

  • Periodic refreshing of site content
  • Traffic monitoring reports detailing how people are using your site
  • On-going search engine optimization (SEO) to keep your site visible to customers.